We are looking for a dynamic and creative Social Media Manager to lead our digital presence across all platforms. This role is perfect for someone who understands luxury fashion, has a passion for storytelling, and knows how to drive engagement and sales through smart content and community management.

Key Responsibilities

• Develop and execute a social media strategy aligned with Asifa & Nabeel’s brand voice and goals.

• Manage daily posting across all social media channels (Instagram, Facebook, TikTok, Pinterest, etc.).

• Oversee social media inboxes, ensuring timely, professional responses to customer inquiries, DMs, and comments.

• Plan, coordinate, and execute shoots in collaboration with the creative and marketing teams.

• Work closely with the graphic designer to create engaging social media visuals (stories, reels, posts, ads).

• Collaborate with the content team to brainstorm creative campaigns, seasonal promotions, and influencer collaborations.

• Track, analyze, and report on social media performance metrics, providing insights and recommendations for improvement.

• Stay on top of social media trends, tools, and best practices to keep the brand relevant and competitive.

Requirements

• Bachelor’s degree in Marketing, Communications, Media, or a related field.

• 2–4 years of experience in social media management, preferably in fashion, lifestyle, or luxury brands.

• Strong understanding of Instagram, Facebook, TikTok, Pinterest, and other social platforms.

• Excellent written and visual communication skills.

• Ability to manage multiple projects and deadlines in a fast-paced environment.

• Experience with content calendars, scheduling tools (e.g., Later, Hootsuite), and basic analytics.

• A passion for fashion, creativity, and innovation.